Our primary objective was to create a cutting-edge website that effectively showcases the extensive range of features offered by each of Rihvit’s products, and the challenge was to be able to do that in a cohesive manner.
We opted for a bold colour palette—dark blue, yellow and orange—to make the website ‘pop’, and selected illustrations that made it clear from the outset what the company offers. We stuck to the same font for the headings and body text—Arimo, a refreshing sans serif font that offers improved on-screen readability characteristics.
Additionally, we made the strategic decision to include a category divider in the hero section to enhance user convenience and navigation. Right from the start, users can select their preferred product category, with options available for both professional accountants and self-employed individuals or small businesses.
Each category provides a wealth of thematic information tailored to their specific needs, and ease of navigation enhances the user experience, ensuring they are much more likely to find what they need and order it.